EDDM works by allowing businesses to choose specific postal routes or neighborhoods for their mailings, rather than individual addresses. This means that businesses can target their marketing efforts to specific areas, rather than trying to reach a wider audience that may not be interested in their products or services. 

There are several benefits to using EDDM for your direct mail marketing efforts:

1. Cost-effective: EDDM is generally more affordable than traditional direct mail marketing, as it does not require a mailing list or individual addresses.

2. Targeted marketing: You can choose specific postal routes or neighborhoods to reach your target audience, rather than trying to reach a wider audience that may not be interested in your products or services.

3. Easy to use: Our EDDM software makes it easy to select and research postal routes, allowing you to easily target your marketing efforts to the right audience.

    

To use our Complete Full Service Every Door Direct Mail Solution, follow these steps:

1. Log In/Create An account

2. Choose Full Service and product options: Select your desired size/dimensions, paper stock, ink, coating options, and quantity from the drop-down menu.

3. Select In Mailbox Date: Enter the approximate date that you would like your cards to be delivered to mailboxes.

4. Select Postal routes: Use our custom route selection module to choose your target market by location, the number of addresses available, and other data such as median household income and resident age in the mailing route.

5. Upload Your Art or Design Online: Upload your design or artwork for your EDDM cards.

6. Checkout: When you're ready to complete your order, simply checkout. We'll handle the rest, including full color printing and bundling of your EDDM order, printing, processing, and delivering your EDDM cards to the post office, and the USPS delivering your cards directly to the selected mailboxes.